Who we are
Brand XTR have been supporting the creative needs of business in the Temecula Valley since the year 2000. We provide strategic marketing products and services for companies looking for a creative agency that can deliver both Pow! and Wow!
Pow! = Products that are impactful
Wow! = Services that deliver real emotional responses
With nearly 70 years of collective experience in the creative field & entrepreneurship, we are well positioned to help your business, big or small, grow!
Our History
Brand XTR was created after Brand Assassins completed its acquisition of Extreme Signs & Graphics in 2024. To celebrate and honor the history of both brands, a new name was created.
Brand XTR blends both original names in a simple yet fresh manner. Did we mention it is shorter and easier to spell than our previous names?!
Brand XTR is a division of Brand Assassins, Inc.
Shinoo cut his teeth in product development and branding during his 15 years in corporate America (GM & 3M). He started his first company in the year 2000 and has built many products and brands since then. He specializes in strategic branding and has a sharp eye for design and creative collateral. He loves working with companies to help identify what makes them truly special. He is a fountain of creative ideas and knows how to deliver Wow!
FOUNDER & CEO
Shinoo Mapleton
kevin gudat
With 30+ years of retail brand marketing under his belt, Kevin is a juggernaut of graphic talent. As an Art Director, he has overseen regional & national campaigns that he directed from concept sketch to final production. “Quality” is his name & “enjoying the process” is his game. Kevin’s command of signage puts the Pow! into Brand XTR.
FOUNDER & coo
With almost twenty years of experience in the print & design world, Dave is a seasoned veteran. After spending nearly half of those years in marketing within the entertainment world, he developed a strong passion for all things print. By keeping a finger on the pulse of the latest print technologies and material developments, he brings unique and creative solutions to the table.
Dave is a 3M certified installer that leads production & installation. His superpower is Pow!